^{OXICLEAN ADVERTISEMENT}

This assessment involved designing an ad campaign for OxiClean Max Force Stain Remover. The campaign was to consist of 3 executions which needed to be worked up into 3 portrait outdoor posters and 3 double page spread magazine print ads.

The slogan I came up with for this assessment was “Keeping life’s biggest moments stain-free”. To convey this campaign theme, I chose three major life events and replaced the hero of each photo with an OxiClean bottle using photoshop.